Senior Vice President and Director of Social Impact Media
Kaiser Family Foundation
Tina Hoff is Senior Vice President and Director of Social Impact Media at KFF (Kaiser Family Foundation), where she develops and directs large-scale, health communications campaigns with public and private sector partners. Her Emmy and Peabody award-winning work with Viacom, MTV, BET, CBS, Fox, Univision, among others, pioneered a new model for working with media on social issues. In 2009, she created Greater Than AIDS, a leading national social marketing initiative that delivers life-saving information and confronts the stigma of HIV in the U.S. She holds a B.S. from the University of Virginia.